This is one of the most frequently asked questions by aspiring content creators and business owners.
And the answer is, not one-size-fits-all!
However, there are a few practical steps that anyone can follow to determine what will work best for them.
Be clear on when you want your website/blog to go live.
The date you choose will help you determine how much time you have available to get everything ready.
For example, if you decided that you wanted to launch your dream blog, 30 days from today, you would have way less time than if you were willing to launch 90 days from now.
That seems pretty self-explanatory, right?
I agree but I’ve seen many digital creatives skip this simple step and it usually results in frustration later.
You’re probably wondering, “What on earth does my personal life have to do with this?”
But hear me out.
When launching (or rebranding) a website, you need to be explicitly clear about what resources you have available.
You want to intentionally set yourself up for success!
So, let’s say that I chose a launch date 60 days from right now.
It’s not an impossible feat!
However, when I’m honest with myself and consider my current roles as a mom, wife, and full-time professional, the actual amount of hours available in a day to focus on launching a blog is limited.
Yet at the same time, maybe my family’s financial priorities include saving for a new home, which may also limit how much of my income is available to invest in my brand.
These are my personal circumstances. They may not be yours.
But I’m using them to emphasize a point.
[bctt tweet=”You will always make the best decision for your brand when you are fully aware of the time and budget you have at your disposal.” username=”baydiangirl”]
Now that you’ve determined your launch date, the time you have available, and your working budget, you are ready to research the costs associated with creating a website.
First, you’ll want to evaluate the costs that you’ll incur whether or not you hire a web designer. These are:
Then you want to search for web designers you’d like to work with and compare their prices to what costs you would have if you built your own website.
With a website designer, you’ll typically get an all-inclusive deal, so the cost of everything is listed on the designer’s site.
On the other hand, when you’re researching the costs of building your own website, you’ll also need to consider the following expenses:
Next, we have the last step!
Up to this point, you’ve got all the data you need to decide if you should build your own website or hire a web designer.
All you have left to do is to make your decision.
Continuing with the example I shared in step 2, if I’m on a time crunch and a budget limit, the best option is going to be a DIY approach.
And that’s even if I’m willing to expand my timeline.
However, if I have a more reasonable timeline with a feasible budget then it is probably more practical to hire a web designer.
Personally, I have chosen the DIY route for my brand!
I’ve enjoyed building my website, and by doing this, it helped me not to spread my family’s budget too thin.
However, if you have different circumstances, you should feel free to work with a website designer to bring your dream blog to life.
The choice is really yours!
I’ve got to admit, it’s been too long. I miss creating content, and I miss y’all – my readers and followers. It’s been 4 years
Honestly, I struggle with pricing my products. And as an entrepreneur, am I even allowed to admit that out loud? Even as I write this
So you want to start buying from Black-owned businesses… Here’s a doable way that you can! Start with one (1) purchase. No matter how big
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Tamara Sykes
A digital marketer dedicated to helping you create a business and life that you love.
