So you have your social media business accounts set up and you’re excited to share your content but…

You realize that there’s only one field to place a link.

What do you do?

Well, in the blogging industry, the answer most people will give you is to use Linktree – an easy way to add multiple links to an Instagram bio.

As great as this sounds, and looks, this multi-link alternative has a major flaw – a negative impact on your SEO traffic.

Let me explain.

Why Linktree Negatively Affects Your SEO

Here’s the tea, when you use Linktree in your social media profiles, you actually direct traffic through the Linktree website.

That doesn’t seem like a big deal but it is!

Because search engines like Google will view Linktree as the authoritative website rather than yours. In other words, they get the traffic credit you deserve!

And I literally mean ALL the credit. You still get the traffic but your Google Analytics will now show Linktree as a referral source versus as direct traffic to your site.

Does this make them villains?

Nah, not really.

They made this software for a reason. However, I’m about to show you how you can replicate this feature on your own website FOR FREE.

A Free Linktree Alternative

In case you didn’t see the hint above, the alternative to using software services like Linktree to add multiple links to your social media profiles is to create a page on your website!

And just in case you’re wondering what the benefits of doing this are, here’s the shortlist:

1. Consistent Branding: You can use Linktree for free but unless you pay for customizations, it’s very likely the landing page will not match your branding.
2. Control: You choose what the page looks like, the messaging, navigation, etc. It’s all in your hands!
3. Peace of Mind: Remember when Instagram blocked the Linktree website from their platform earlier this year? Yeah, you won’t have to worry about that on ANY platform.

Now, let’s dive into how you can create this magical page with no coding.

An Easy Way To Create A Linktree Alternative in WordPress

(1) Download the WPBakery Page Builder plugin.

• Go to your website’s WordPress Dashboard.
• In the left sidebar menu, click on Plugins.
• Then Add New from the pop-up menu.
• Type WPBakery Page Builder in the search field.
• Install and activate the plugin.

(2) Create a new page and name it. 

For example, my page is called Discover.

To do this, follow these steps:

• In the left sidebar menu, click on Pages.
• Then Add New from the pop-up menu.
• Type the page title you’d like. Don’t forget to edit the URL to match!

(3) Switch to Frontend Editor.

Now that you have installed the WPBakery Page Plugin, you can edit your pages in a live preview. It’s super helpful, especially for this Linktree alternative page.

Just click on the Frontend Editor option!

(4) It’s Time To Design!

Make sure you have your brand board handy too! And if you don’t have one, I actually can help create one for you 😉

• First, add a row to the page. Do this by clicking the + icon in the upper left-hand corner. Then select the Content tab, and select Row.

• Second, add a Custom Heading to the Row. To accomplish this, click on the + icon within the row, type text in the search field, and then select the Custom Heading option.

• Now, add your custom heading and format it! Personally, I’d center this heading and everything on this page. It just looks better on mobile.

• You’ve got one part down! Next, add another Row and add another Custom Heading. However, this time make the format a little smaller and enter what you do or stand for.

• Now you’re going to add more elements, starting with an image. My suggested dimensions for the image is 500×800 Image Size, Center Image Alignment, and Circle Image Style.

• Then add as many buttons as you’d like. Remember, these are the links you want customers to see first so they can get a quick understanding of who you are. Think About, Contact, Join My Email List, Grab This Freebie, and Recent Blog Posts. Also, make sure the button’s size is Large and full width. It looks weird on a desktop or laptop, but it’s perfect for mobile!

• Next, Save Draft and then return to the Backend Editor.

• Then at the very bottom of the page on the Backend Editor, hide/disable your page title, header, and footer. This then makes your page look like the screenshot below.

• Publish and share! Now hit the Publish button and your page is live! Add to the social media profiles you want and you’re good to go. I currently use mine on my Twitter and Instagram accounts.

You can actually check out the one I made for myself here: baydiangirl.com/discover.

Was this Linktree alternative tutorial helpful? Let me know in the comments below!